New York Times
Despite the recent iPad-induced price war, e-books sold via Apple's iBookstore may not cost as much as first thought. The New York Times reports that while Apple is allowing publishers to set e-book prices between $12.99 and $14.99, best-sellers will be required to sell as low as $9.99, equal to what Amazon.com now charges for most new releases. Apple shook up the pricing structure of e-books by announcing that it would use an "agency model" that returns 70 percent of book revenues to publishers. Amazon, which had been purchasing books wholesale and setting its own prices, has since been forced to reopen negotiations with major publishing houses that prefer the agency model.
> Why Amazon Cannot Afford To Lose The e-Book Wars To Apple (TechCrunch)
> iPad, Google may cut Kindle market share by 55% (Mobile Media)
> iBooks to come with DRM protection (Mobile Media)
> Murdoch: Amazon ready to deal on e-book prices (Mobile Media)
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